Normally, when you think of Salem, Massachusetts, you think of Halloween. The two historical pillars driving the robust tourism industry of this quintessential New England town are its connections to the early days of the republic and the events of the Witch Trials, though largely the focus goes to the latter. The Witch Trials drew a straight line from Salem to the occult to Halloween, and so it became a celebrated seasonal destination. Unfortunately, that myopic view significantly and unfairly narrows the breadth of what this charming destination has to offer. These fun things to see, do and eat are why you shouldn’t wait till October to visit Salem.